The people already
in your orbit.
Orbit finds the people of interest already in your orbit — the ones discussing your competitors, your industry, and the exact problems you solve. It tells you who they are, why they matter, and how to reach them.
Three steps to a fuller orbit
Name who you want to find
Set up Targets in Mission Control — the people of interest to your brand: who's discussing your competitors, your industry, or the exact problems you solve.
Run a discovery
Orbit scans Instagram, X and Reddit, scores everyone for fit against your Targets, and places them into your orbit — closest = best match.
See who, why, and how
Open a person, see which Target they matched and why they're worth knowing, then get a ready-to-send draft. You copy and send it yourself — no automation, no risk.
Who, why, and how — for every person
Fit scoring against your Targets
Everyone gets a Fit score against the people you actually want to find — not vanity follower counts. Reach is a separate axis you filter on, never a penalty.
Signal-led discovery
Find people via competitor, industry and problem signals — the conversations already happening around your space, surfaced and attributed to the Target that matched.
Three priority signals, kept distinct
Hot-iron (someone mid-breakout), Connectors (people who bridge networks), and multi-target overlap (matches two or more Targets) — each flagged on its own.
Why-this-angle drafts
Every person comes with a draft and a short rationale — why they're of interest and which angle to take — so you can send as-is or reword it in seconds.
You stay in the pilot's seat.
Orbit never logs into your accounts, never auto-DMs, never automates a thing on your behalf. It finds the people, says why they matter, and drafts the message — you copy and send, manually, from wherever you already work. No bans, no bots, no risk.